Tuesday, September 15, 2009

Google Releases News-Reading Service

Google has recently introduced a site to help spark new hope in plunging advertising revenues. Fast Flip is Google's new news site that allows readers to view dozens of ads and articles from dozens of different publishers at one time. Google has for a long time been seen as somewhat of a bully to others in the news industry. Google is now able to be seen as a friend to this new service and will be splitting the revenue with all publishers involved. Google is hoping that this site will give users a quicker way to view news, just like they would in a magazine or newspaper. The Internet is slow to load which many a time turns off readers. Fast Flip is hoping to change the way people view news on the Internet.

We had just discussed flip book in class today and I had found it very interesting so I decided to look more into it. I have always thought the Internet was the most convenient way to get news quick. I have always gone to the Internet for everything and never thought of it as "slow to load" as they had stated in the article, but it makes sense. If you're reading the paper or a magazine, the first thing you're going to do is scan over it, then read whatever catches your eye first. If nothing does, you just flip the page. But why would someone waste their time waiting for the next page to load when most likely they won't find it interesting anyways, and click out of it. I'm very curious to see how this news site will turn out. I think it has a lot of potential and could most definitely become the next big thing.

2 comments:

  1. After trying out Fast Flip in the Google lab, I liked the ease of use and how quickly you can check headlines to see if they are worth reading. I am looking forward to this going live and following to see how it does.

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  2. Fast Flip sounds like a great concept, my only concern is that this will lead to more disconnection from paper print news. I have been, and always will be a fan or reading an actual newspaper, or magazine. I find the whole idea of online news very easy to use, but just does not give the full effect that actual print does. Anyway, after also exploring this option in class, if you like to get your news online this site will be perfect. Lets just hope that google doesnt take over the world someday.

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